webcameron and the google generation

This is making waves in the business press, so it must be happening. Quite a bit of talk about political and campaign uses of the web 2, in a range of EU countries. This is surprising, mind you, when Euro Barometer data keep telling us that people do not do politics online, as compared to the zillion things the use the internet for. Uhm.

Valuable, additional commentary on this trend is offered by Bruno Giussani, of course in The Guardian, by Tony Blair himself [the Google generation? is this a joke?]. OK, OK, more here on the google generation.

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Europe's Politicians Embrace Web 2.0
Seeking new ways to engage with voters, European politicians have taken to blogging and podcasting to get their messages out

by Kerry Capell

Forget e-mail or personal Web pages. Engaging European voters these days requires serious Web cred. Just ask David Cameron, Britain's Conservative Party leader, who wants to be the country's next Prime Minister. Borrowing ideas from photo- and video-sharing sites such as Flickr and YouTube and social-networking sites such as News Corp.'s (NWS) MySpace, Cameron launched his own video blog (www.webcameron.org.uk) on Sept. 30.

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